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Epic Cheers

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Cheers is Epic's customer relationship management application, built into the Epic EHR rather than connected to it. Hospitals and health systems on Epic use it for care-gap and new-patient outreach, email and text campaigns, and contact center work on the same patient record. It is only available to organizations that run Epic, and pricing is not published.

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Our take on Epic Cheers

Cheers is Epic's customer relationship management application, built into the Epic platform rather than connected to it. It suits hospitals and health systems already on Epic that want care-gap outreach, new-patient follow-up and contact center tools on the same patient record. It is not an option for organizations that do not run Epic, and pricing is not public.

Also known as: Cheers, Epic CRM, Cheers Call Management, Cheers Campaigns · Reviewed by PracticeAll's healthcare IT team · Facts last verified · How we review

Epic Cheers key facts

Best for
Health systems on Epic that want CRM, outreach and call center tools in the EHR
Practice size
Enterprise/Health System (50+)
Specialties
Hospitals, Health systems, Large medical groups, Academic medical centers
Starting price
Contact for pricing
Pricing model
Quote-based
HIPAA / BAA
Not stated by vendor
Integrations
Native to Epic (EHR, MyChart, scheduling); phone system integration for call pop-ups
Company
Epic Systems Corporation
Headquarters
Verona, Wisconsin
Founded
1979
Category
Healthcare CRM & Marketing
Last verified
October 2026

Who Epic Cheers is best for

Cheers is the CRM Epic introduced in 2022 for its customers. Because it lives inside Epic, outreach campaigns and call center work draw on the same patient record as clinical care, scheduling and MyChart, without a separate integration. It is used by health systems such as Yale New Haven Health and UHealth (University of Miami Health System).

Best for

  • Health systems and large medical groups that already use Epic
  • Contact centers that want caller history, issues and appointments in one view
  • Population health teams running care-gap outreach such as cancer screenings and immunizations

Not ideal for

  • Independent practices or any organization not on Epic
  • Teams that want a general marketing CRM with large third-party app ecosystems
  • Buyers who need public pricing before engaging a sales process

Epic Cheers pros and cons

Pros

  • Works from the Epic patient record, so outreach can be targeted by clinical criteria such as overdue screenings
  • Call Management shows a caller's past interactions so agents can handle scheduling and billing questions with context
  • Provider Finder helps staff match callers to providers accepting new patients by location, for example for PCP changes
  • Request handling tools route messages to the right department and track response times and closure
  • Outreach can be paced against appointment availability so campaigns do not swamp call centers

Cons

  • Only available to organizations on Epic
  • No published pricing or packaging details
  • Most outcome figures come from Epic and its customers, not independent studies
  • Detailed documentation sits behind Epic's UserWeb login

Epic Cheers pricing

Epic does not publish pricing for Cheers as of October 2026, and its Cheers page does not say how it is packaged with an Epic license. TechTarget reported that Epic offered Cheers to Epic users at no charge for managing COVID-19 vaccine campaigns, but that was a specific offer, not general pricing.

Key features

  • Care-gap outreach: helps staff and campaigns find patients due for health maintenance, such as mammograms, flu shots and pediatric immunizations
  • New-patient follow-up: website interest forms for services can trigger automatic follow-up, and existing patients can be flagged for new services or locations
  • Cheers Call Management: shows a caller's prior interactions; at UHealth, a call triggers a pop-up of matching records that opens a CRM Call Hub with open issues, upcoming appointments and referrals to schedule
  • Provider Finder: provider contact details, new-patient status and locations
  • Request handling: routing, response time tracking and follow-up for call center requests
  • Analytics: open and click rates, scheduled and completed appointments, screening diagnoses and resulting revenue

HIPAA, security and integrations

Cheers runs inside an organization's Epic environment, so it falls under the same security controls, hosting arrangement and business associate terms as the organization's Epic contract. Epic does not publish a separate HIPAA statement for Cheers. Epic's customer examples include text message outreach and MyChart activation through Cheers. At UHealth, the IT team integrated Cheers with its call center phone software (NICE inContact) so an incoming call pops up records matching the caller's number.

Epic Cheers alternatives

  • Salesforce Health Cloud — a configurable healthcare CRM that works across EHRs, for organizations wanting a broader platform or not on Epic.
  • Cured by Innovaccer — healthcare marketing CRM that builds patient audiences from healthcare data and runs automated campaigns.
  • LeadSquared — patient inquiry and follow-up CRM with a HIPAA-oriented edition, often used by provider groups.
  • Luma Health — patient access platform that automates scheduling, referrals, waitlists and reminders, for organizations that want outreach tools outside the EHR vendor.
  • Creatio CRM — no-code CRM with a healthcare edition for patient journey and relationship management.

More Healthcare CRM & Marketing Software

Comparing options? See every product side by side in our Healthcare CRM & Marketing software guide.

Epic Cheers FAQ

What is Epic Cheers?

Cheers is Epic's customer relationship management application for healthcare organizations. It is built into the Epic platform and uses the same patient record as the EHR and MyChart. It supports care-gap and new-patient outreach, call center work and campaign reporting.

Can a small practice use Epic Cheers?

Only if it runs Epic, typically through a health system that extends its Epic system to affiliated practices, and the host organization licenses Cheers. Cheers is not sold as a stand-alone CRM. Independent practices on other EHRs should look at CRM or patient engagement tools that integrate with their own system.

How much does Epic Cheers cost?

Epic does not publish pricing for Cheers or say publicly how it is packaged. Costs are negotiated directly with Epic by organizations that run Epic. TechTarget reported that Epic offered Cheers free for COVID-19 vaccine campaigns, but that was a limited offer.

Is Epic Cheers HIPAA compliant?

Cheers runs within an organization's Epic environment, so the same security controls and business associate terms that cover the organization's Epic system apply. Epic does not publish a separate HIPAA statement for Cheers. Text and email campaigns that include patient details should follow the organization's own HIPAA policies.

What does Epic Cheers integrate with?

Cheers is native to Epic, so it uses Epic scheduling, MyChart, referral and patient data without a separate interface. At UHealth, Cheers was set up with the call center phone software so an incoming call brings up records matching the caller's number. Links to outside marketing tools are not documented publicly.

Epic Cheers vs Salesforce Health Cloud: which should a health system choose?

Cheers is the simpler choice for an Epic organization because it works on the same record as clinical care with no integration to build. Salesforce Health Cloud is a broader, highly configurable CRM that works across EHRs and business systems, which suits organizations with multiple EHRs or heavy non-clinical CRM needs, but it requires integration work.

Sources

Facts on this page were checked against these sources on October 2026.

  1. Cheers: The CRM for Healthcare (Epic)
  2. About Epic
  3. Visiting Epic
  4. Epic Sets Sights on Healthcare Consumerism with CRM Platform Launch (TechTarget)
  5. UHealth implements Epic Cheers (University of Miami news)

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The information on this page may be outdated or inaccurate. PracticeAll does not guarantee the validity of this information. Please verify details directly with the software vendor before making purchasing decisions.